05/12/2025

The rise of ChatGPT

In recent years, Artificial Intelligence has moved beyond experimentation and entered the everyday reality of businesses. What often goes unnoticed is that tools like ChatGPT are not just “assistants that answer”: they can become real digital coworkers, capable of remembering information, automating workflows and integrating with business software.

In this guide, we will explore in a simple, practical and conversational way how to activate and leverage ChatGPT’s advanced features: Memory, Agents, APIs and the new Export function.

ChatGPT Memory: let the AI truly learn how you work

The Memory feature allows ChatGPT to automatically remember preferences, recurring information and your work context. Enabling it is simple: go to Settings → Personalization → Memory and turn the option on.

The memory can be edited or deleted at any time. The result? ChatGPT becomes more and more effective, just like a colleague who learns over time.

Agents: from chatbot to digital coworker

Agents are one of the most significant evolutions: they are configurable assistants that can follow instructions, perform tasks and even use external tools.

You can create one from the Your Agents → Create new agent section. Clearly describe what it should do, which limits it should respect and which files or documents it needs to know.

Agents can also use advanced features such as browsing, calculations and APIs… without requiring programming skills.

ChatGPT APIs: integrating AI into business software

For companies that truly want to automate processes, APIs make it possible to connect ChatGPT to CRM, ERP, web portals, Outlook, Dynamics and much more.

Activation is straightforward: access the OpenAI platform, generate an API Key and integrate the chosen model. From that moment on, AI can enter your business workflows, generating content, analyzing data, creating chatbots and automating activities.

It is important to remember that this feature is based on a “token” system, where API calls incur an additional cost on top of the chosen ChatGPT subscription.

“Export” function: share agents and configurations with your team

One of the most convenient new features is the ability to export and share agents, settings and associated files. A colleague can import them and immediately use the same configurations, without having to recreate anything.

Getting the most out of it: the logic of advanced prompting

ChatGPT works best when it receives clear instructions. Providing context, specifying the desired output format, assigning a role (“You are an IT consultant…”) and working in iterations allows you to achieve professional and consistent results.

A well-structured interaction, combined with Memory and Agents, turns ChatGPT into a true operational ally.

Conclusion: AI as a work partner

AI is no longer an abstract concept: it is a concrete tool that helps reduce time, improve quality and standardize processes without complex investments. With its advanced features, ChatGPT has become a true digital coworker, able to support every stage of business productivity.

Esobit continues to explore and integrate these technologies to help SMEs on their digital transformation journey, always with a focus on practicality and real-world results.